Executive Recruitment

Thrive: Our Strategic Approach

We have always been fiercely ambitious for the people of Gateshead, helping it to be a great place to live, work and visit.

Years of cuts in Government funding means we can no longer do everything we did in the past, but that does not mean we've lost our ambition - we care more than ever.

Poverty and health inequalities are placing an increasing demand on our services, so we need more than ever to focus our work and the money we have to spend on what matters most.

We want to help our communities not just survive, but to flourish, prosper and succeed. We have committed to five pledges to help and guide us when we make decisions:

Put people and families at the heart of everything we do

We know that we have residents who are struggling in life and need more support than others. One in four children live in poverty and more 5,000 people rely on foodbanks. The weekly wage in Gateshead is well below the national average and there are parts of Gateshead where life expectancy is much shorter than in others.

Tackling inequality so people have a fair chance

Gateshead's Poverty Board is supporting a range of activities and initiatives to help residents who are struggling. To date there has been a significant focus on work to eliminate food poverty, fuel poverty and child poverty.

Efforts to tackle the growing issue of food poverty across Gateshead have been stepped up with more and more people in our communities turning to food banks and other charities for emergency food supplies.

Support our communities to support themselves and each other

Inequalities exist between people but also between communities, with some having much more deprivation, anti-social behaviour and poverty.  

To support our approach to tackling inequality and reflect the ambition to make Gateshead a place where everyone thrives, the Gateshead Fund was renamed the Gateshead Thrive Fund in March 2018.

Invest in our economy to provide opportunities for employment, innovation and growth

We are supporting a range of activities to stimulate economic growth in Gateshead.

Attracting more and better paid jobs and improving skills can boost the proportion of working age residents and encourage economic growth through more people in work.

Working together to fight for a better future for Gateshead

Gateshead Council and its Members are continually fighting for a better deal for Gateshead. We are working with other councils to fight for a fair and adequate approach to local government funding, highlighting at every given opportunity the disproportionate way cuts in spending have been applied and the impact it has had on the money we have available to spend on households - £900 less than we did in 2010.

Read the full strategy here.